Hi, I’m Sara Karpovich.

I’m a visual designer specializing in branding, creative design, and art direction. I help businesses in hospitality, culinary, fashion, and lifestyle craft bold, strategic brand identities that turn vision into impact. My approach blends creativity with business insight, transforming unique ideas into compelling visual stories.

Growing up between Russia and Israel shaped my perspective, allowing me to bridge cultures and think beyond borders. As an immigrant, I learned that communication isn’t just about words—it’s about emotion, expression, and the power of visual storytelling.

My design philosophy is rooted in Dopamine Design—a bold and minimalist approach where vibrant colors, unexpected contrasts, and striking compositions create instant emotional connections. The goal isn’t just aesthetics—it’s about building memorable, shareable brands that tell powerful stories and leave lasting impressions.